I turn your invention ideas into reality and get them into retail

Hey, I’m Jim DeBetta. I’m an Invention, Product Placement, and Retail Expert with 25+ years of experience. I help startups, inventors, and entrepreneurs go from product idea to selling in top retail stores. 

"Jim is a true shark! His retail connections are unmatched."
kevinharrington
Kevin Harrington
Shark Tank Investor
An image of Jim DeBetta intently looking at the camera.
AS FEATURED IN

Hey, I'm Jim DeBetta

Invention & Retail Product Placement Specialist​

I’m a world-renowned invention and product expert, award-winning entrepreneur, founder of multiple multi-million dollar companies, best-selling author, and a former Vice President of Commercialization for Kevin Harrington, one of the Sharks from the hit reality show Shark Tank.

Throughout my career, I’ve worked with top retail brands: Target, Wal-Mart, Home Depot, Dick’s Sporting Goods, Academy, Michael’s, Cabelas, Home Shopping Network, QVC, Bed, Bath & Beyond, Amazon, Costco, and many others. And I’ve sold nearly a quarter of a billion dollars worth of products to the world’s leading retailers.

Today, I help thousands of people who aspire to achieve massive success with their products and inventions through coaching, writing, podcasting, and speaking at live events. 

Jim DeBetta in a blue hoodie sitting on rocks by the water.

How I Can Help You

No matter where you are in the invention and product production process, I can help.

Coaching and Consulting

$250/hr to $2,500/mo

How it Works

Stuck at the idea stage, or having trouble getting your product into retail stores? Hire me and we’ll work together to tackle all of the roadblocks you’re running into.
Purchase

Sales Representation

$2,000 to $3,000

How it Works

Have a product that’s ready to get onto retail shelves? Hire me to directly handle the sales process to get your products on shelves. 6 month commitment.
Purchase

Pay Per Retailer

$250/retailer (3 minimum)

How it Works

Hire me to make calls to specific retailers we choose together. I have relationships with 100s of retailers and will handle the sales process for you.
Purchase

Consumer Survey

$500

How it Works

Want to know if your product idea will sell to real consumers? Work with me to create a consumer survey that we’ll run with 100+ participants.
Purchase

Factory Services

$1,000

How it Works

Have a product idea, but need help manufacturing it and finding a reliable factory? Work with me and I’ll help you through the entire factory selection and creation process.
Purchase

Sell Sheets

$350

How it Works

Do you have a sell sheet? Price and spec sheets? No? I can help! I’ll work with you to create a sell sheet that you (or we) can use to sell your products into retail.
Purchase

Coaching and Consulting

$250/hr to $2,500/mo. Stuck at the idea stage, or having trouble getting your product into retail stores? Hire me and we’ll work together to tackle all of the roadblocks you’re running into.

Sales Representation

$2,000 to $3,000. Have a product that’s ready to get onto retail shelves? Hire me to directly handle the sales process to get your products on shelves. 6 month commitment.

Pay Per Retailer

$250/retailer (3 minimum). Hire me to make calls to specific retailers we choose together. I have relationships with 100s of retailers and will handle the sales process for you.

Consumer Survey

$500. Want to know if your product idea will sell to real consumers? Work with me to create a consumer survey that we’ll run with 100+ participants.

Factory Services

$1,000. Have a product idea, but need help manufacturing it and finding a reliable factory? Work with me and I’ll help you through the entire factory selection and creation process.

Sell Sheets

$350. Do you have a sell sheet? Price and spec sheets? No? I can help! I’ll work with you to create a sell sheet that you (or we) can use to sell your products into retail.

Need a custom service? 

Submit your information and I’ll reach out to chat further.

What Others Say About Me

Don’t just take it from my 25+ years of experience — hear what my colleagues and customers have to say.

kevinharrington

Kevin Harrington

Shark Tank Investor, Infomercial King, author, world-recognized speaker

“Jim is a true shark! His retail connections are unmatched.”

julishively

Juli Shively

Founder, Innovation World Architect, Innovation World Alliance

“I’ve been in the youth innovation space for nearly 24 years, and I still learn something from every industry expert I meet. Jim DeBetta is one of those industry experts.”

brockfelt

Brock Felt

Investor, Cofounder, Philanthropist. $1.5B+ in exits and $300M raised for startups.

“Jim is my go to person for our brands. He is a leading force in the world of retail product development and sales. When my celebrity clients need a “go to” guy to get their products to market, Jim is the guy!”

NicoleDunn2-150x150-1

Nicole Dunn

President, Dunn Pellier Media & Television

“He is my go-to person when I need to hire a retail product expert. I have had the pleasure of working with Jim on several big brand deals that involved bringing products to market.”

MikeDrummond

Mike Drummond

Editor, Inventors Digest

“A true asset to the innovation industry! Jim is a seasoned professional in helping product developers work with all types of companies, including Fortune 500 types. He’s candid, competent, and tireless.”

DonBaker-300x300-1

Don Baker

Direct Marketing/Entertainment Executive

“I recommend Jim DeBetta highly! Jim’s product experience, work ethic, and vast industry connections make him an excellent choice for anyone looking to take a product to market.”

Sign Up to Work with Me

See what it’s like working with a product and invention expert — take your ideas to retail faster than you can imagine. 

Frequently Asked Questions

The first step is to do a patent search to ensure you are not infringing on someone else’s patent. If you are free and clear, then you must decide if you want to license your product idea or take it to market yourself. Knowing this will determine what your next steps would be.

Licensing a product idea is similar to leasing a home. If you own the home, you can lease it to somebody for a period of years, but you still retain ownership of the home. When you license an idea, you still own the idea, but if somebody uses it, they will pay you royalties. Going to market yourself means you develop and manufacturing and sell the product to whoever you like, including on websites or to retailers. The decision of which one to do is often personal and can sometimes be based on financial constraints or other endeavors that may allow or prevent you from doing one or the other.

Today crowdfunding is one of the most popular ways to raise money at the early stages of the invention process. Investors and grants are options, but are hard to come by. Self funding is still the most common way.

Free resource

The 10 Essential Steps to Inventing

Tap into my 25+ years of experience inventing, designing, and launching products into retail.

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